A real-time picture of your destination's access maturity.
AccessA gives destination organisations, regional tourism bodies, and placemakers a live, aggregated view of accessibility across every business in their portfolio - so you can design programs that actually close the gap.
You can't design programs that work
without accurate data
Destinations across Australia are committed to improving accessibility. The aspiration is genuine. But without a clear, consistent picture of where businesses actually are on their access and inclusion journey, it's almost impossible to design interventions that will actually move the needle.
"If we can measure it, we can improve it. Together, and for everyone."
The challenge isn't a lack of goodwill - from businesses or from the organisations that support them. It's a lack of data. Structured, aggregated, actionable data that tells you not just that a gap exists, but where it is, how large it is, and which businesses need what kind of support.
You don't know where the gaps really are
Without consistent assessment data across your portfolio, you're designing programs based on assumptions - not evidence. AccessA gives you the ground truth.
Businesses don't know how to self-identify
Most businesses want to improve their accessibility but lack the framework to assess themselves honestly. AccessA gives them a structured, non-judgmental way to do exactly that.
You can't measure program impact
Without a baseline and ongoing measurement, you can't demonstrate the impact of the programs you fund and deliver. AccessA creates the before and after.
The visitor gap remains invisible
People with disability and their families don't visit when they're uncertain. Improving destination-wide accessibility has a direct, measurable effect on visitation - but only if you can track it.
Everything you need to lead your
destination's accessibility journey
Business Landscape Intelligence
See every assessed business in your destination in a single view - scored, categorised, and mapped against the access maturity scale. Filter by type, location, pillar, and score to find exactly who needs what.
Gap Analysis & Investment Targeting
AccessA aggregates individual assessment data into destination-level gap analysis - showing you which pillars are weakest across your portfolio, and which business segments are most underserved.
Program Design & Impact Measurement
Use AccessA data to design programs with confidence, then measure their impact over time. Track before-and-after scores, demonstrate ROI to partners, and build a compelling evidence base for future investment.
Always current.
Never a static snapshot.
As businesses complete and update their assessments, your regional dashboard updates in real time. You always have an accurate, current picture of your destination's access maturity - not a six-month-old survey.
Real-time updates
Dashboard reflects the latest assessment data as soon as businesses save changes.
Comparative benchmarking
See how your destination compares to regional and national averages across each pillar.
Exportable reports
Generate PDF and data exports for board reporting, grant applications, and partner communications.
Cohort tracking
Monitor how specific groups of businesses - by type, location, or program cohort - improve over time.
From onboarding to ongoing
regional intelligence
AccessA is designed to work at scale - across entire destinations - without requiring specialist resources from your team.
Onboard your destination
We configure your AccessA regional account - setting boundaries, business categories, and the reporting structure that matches your destination.
Activate your businesses
We support you to invite and onboard businesses in your destination. AccessA provides communication templates, explainer materials, and support for businesses completing their first assessment.
Receive your regional intelligence
As assessments are completed and updated, your dashboard builds in real time. Use the insights to design targeted programs, allocate resources, and communicate your destination's accessibility story.
Real applications for
real destinations
Building an accessible tourism strategy
An RTO uses AccessA to baseline the accessibility of their 80+ member businesses, identify the top three investment priorities, and design a targeted 12-month improvement program - with measurable outcomes to report to their board.
Inclusive destination planning
A local council uses AccessA to understand accessibility gaps across their high street, major attractions, and public spaces - and to identify which businesses would benefit most from accessibility support programs funded through their economic development budget.
Sector-wide improvement program
An industry association uses AccessA to design and deliver a sector-wide accessibility uplift program - tracking participant progress, measuring collective impact, and producing an annual Accessibility Index for their destination.
Positioning as an accessible events destination
A convention bureau uses AccessA to assess the accessibility of venues, accommodation, and visitor experiences across their portfolio - building a credible, evidence-based accessibility proposition for the conference and events market.
Reports that tell
the right story to the right people
AccessA generates a suite of reports designed for different audiences - from operational dashboards for your team to boardroom-ready summaries and stakeholder briefings.
Regional Overview Report
A high-level summary of your destination's overall access maturity score, top gaps, and key trends - designed for board and stakeholder reporting.
Pillar Gap Analysis
A detailed breakdown of performance across all nine pillars - showing the average score, range, and distribution across your portfolio of businesses.
Business Landscape Report
A full listing of every assessed business with their scores, pillar breakdown, and trend data - for operational planning and program targeting.
Program Impact Report
Before-and-after reporting for businesses that have participated in improvement programs - showing score changes, pillar improvements, and ROI evidence.
Annual Accessibility Index
A comprehensive annual publication documenting your destination's accessibility journey - suitable for media, partners, and public reporting.
Visitor Segment Analysis
A breakdown of which disability types and visitor segments are best and least served by your current destination offering - to guide program design.
Ready to lead your destination's accessibility journey?
AccessA gives destination organisations the data, tools, and reports to design programs that actually move the needle - for businesses, visitors, and the destination as a whole.